– mobile phone app development: whereby to start – Mobile App Development Expert services and Solutions

In our succeed we experience the levels on the everyday life cycle of making a mobile app and that i want to share our expertise in this particular area. Beneath stands out as the tale about bases of mobile phone development: the selection of the system ahead of development, putting in store additionally, the subsequent checking. So, let us begin our tale from Mobitech.

Trends. What exactly are mobile telephone entrepreneurs?

  • More than 50 % (53%) use downloaded apps.
  • Approximately identical number (52%) by way of mobile mobile phone view the online resources.
  • Over a 3rd of individuals (38%) use social networking sites out of your mobile cell phone.
  • A minimal a lot less individuals, participate in online games (34%).
  • Approximately three-quarters of men and women connect through mobile cellphone (apart from phone calls): it could be SMS, a social networking app, prompt messengers etc.

Statistics. What does one choose?

If we glance within the studies of income of smartphones by functioning solutions, we are going to begin to see the next:

  • 62% of smartphones bought can be an Android gadget.
  • In the next put Symbian – 15% within the market place.

The remaining share is split bada, iOS and Home windows Cell phone (once you acquire this chart only in Moscow, the distribution will most likely change to rising the share of Apple services).

If you start looking with the comparable program globally, we’re going to see that right here Android from the forefront with ? from the market place. Just how outside of your situation Mobitech Studio.

For the next quarter of 2012, the entire world has marketed 104 million Android telephones – since the populace of the relatively major region. But we as mobile builders have an interest in not just smartphone, but in addition simple tips to do the trick with him. A major proportion of householders of units on Android works by using them as standard telephones: SMS, phone calls and all. They don’t activate the product in Google Perform, not downloading apps.

Mobitech Solutions for mobile app

What does one use? Not all men or women obtained the mobile in 2012, therefore the genuine distribution of forces among the mobile running units demonstrates our interior data. This statistic features Russia in addition to the CIS international locations: Ukraine, Belarus, Kazakhstan, Uzbekistan.

  • 73.five per cent is really a Java telephone.
  • Android is in 2nd position with eleven.6%.
  • The legacy of Nokia, Symbian, a great deal guiding Android mobile phone with 11%.
  • Apple programs have a very three.5% of Runet end users.
  • The most attentive will see relating to the chart of Microsoft with Home windows Cell phone ( a lot less than 1%).

: Most suitable solutions for iOS and Android from Mobitech

Installation of applications. If you happen to find a system beneath which the application will likely be engineered, it’s imperative that you know the data on currently current applications. Graphics investigate business App Annie within the September 2012 present you ways to expand two competing Apple and Google. There is certainly foolish to check Mobitechstudio.

Mobile app development organization . The most impressive, level of quality solutions for iOS & Android, etc.

By number of downloads inside first location Google Enjoy: further products, even more downloads, a lot more traffic and a growth of 66% compared with January 2012. The growth of iOS were two times significantly less, about 30%. But the main chart – what kind of revenue consumers bring. And listed here the problem is radically different. It is usually easier to make on iOS, but the money is there and in Google Enjoy, in case you know best ways to pick them up.

Types of mobile apps. In practice, we can divide mobile apps into 3 types.

Mobile sites, web applications. This often is the most common type of applications for mobile equipment. Modern smartphones are able to display typical website. They can do anything that we are accustomed to seeing in desktop applications – support for HTML5 is doing its job. that web applications are ideal for start-UPS: they allow you to obtain a great result for tiny money and for a short time. Another advantage of the mobile website compared with other mobile apps is cross-platform. However, there are negative, though weighty, is pretty difficult to make.

Development of all types of applications from Studio Mobitech

Hybrid apps. With this approach you get access to the advantages of running system APIs: the app is cluttered with push notifications and other pleasant buns, also, now your product could be placed in stores. The main content still can be described as platform-independent page layout, hosted about the server. This allows you to make cosmetic changes around the product without releasing a new version: it is really enough to upload changes to the server. Hybrid application is actually a fantastic solution for those who are starting a business or wants to test their idea, present it to your investor friends.

A native app. These kind of applications are quite possibly the most resource intensive, but it allows the maximum use in the opportunities offered by each specific running system. As a result, native apps win given that the functionality and speed of other types of mobile applications. It will be to this approach now come to those companies who did combined application. For example, Facebook started with the combo app: native controls (switches, tabs and so forth) as well as the web page as content.Несмотря that this is known as a good solution, the problems with performance lead to the fact that the builders are moving away from combination with the web.

Statistics. The stats on the downloads on our apps.

First, we have an app that is constantly developing: among the the recent changes it’s worth noting facetime audio. The main difference between the apps is who their audience is. The first is undoubtedly an international product. The program is downloaded not simply in CIS, they are actively used by residents of Europe and Latin America. The next application originally was made in Russia and for end users of CIS.

Great mobile iOS and Android app development on

It is interesting to match the stats of downloads within the stores. A giant part belonging to the 62% of foreign audience goes to Google Engage in. About 1/5 is from the AppStore, 14% in Ovi Store. And by now the remaining 5% share for Home windows Cellular phone (4%) and Samsung Bada (1%). With the Agent circumstances is radically different: the share of Google Engage in and Ovi are about precisely the same. Well, 10% for the AppStore demonstrate love for “Apple” products and services inside our state.

The process of making a mobile prilozheniy so, let us get to by far the most delicious: the process of developing a mobile application.

A User Tale. First of all, you need to determine what and for whom we write. The answers to these questions are documented in a User Tale. On the picture you can begin to see the actual ticket inside our tracker. He describes how an present ICQ user can log in to the app, and what challenges it will probably meet. At this stage its critical to function out all possible scenarios to avoid unpleasant surprises at later levels of development.

It is crucial to understand that each item on your to-do sheet is hiding a huge iceberg of functionality. Try to fragment and specify tasks. Major wishlist most helpful split into several phases (releases in stor). However is really a topic for another discussion, back to the levels of application development.

Design and design. After writing belonging to the User Tale is to get started on designing and design development.

At this stage, we use prototypes that we hang relating to the Board and also arrows clearly show how the navigation will occur.

The design necessarily used guideline.

The guideline around the General sense could be a document which is issued by the supplier, and that designers and builders understand the principle of building the application communicates with the user. Relatively speaking, on iOS the buttons need to do the round, and for Home windows Cellular phone – square. However, we use inside guidelines for builders. Thus the result of your designer’s show results often consists of models, guidelines and slicing graphics.

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Layouts greatest served “linked urls”, for example, using the Prototype to understand the logic transitions. The guidelines contain information about the padding, sizes, visual effects, mechanics, animations, etc. you can skip This step if your project is one designer and one developer sitting next to each other. The 3rd part in the result – cutting charts – must contain a minimum of needed graphic resources (care about the weight from the app), have versions for different screen resolutions. Most often we draw for retina and xhdpi screens. Next certainly is the preparation for Neretina mdpi and automated tools (if appropriate their use). Often the hands have to cook hdpi resources.

Transfer in development. Discussion and necessary corrections of your description.

After receiving the models, guideline and slicing begins the do the job belonging to the developer. We share with the development of everything that came up, and expect an early result. This does not mean that the perform over the architecture also, the user interface is finished. Sometimes the builders develop interesting ideas that will make adjustments to the original plan. When development is complete, comes the testing stage.

Testing. There are a number of ways to test the application.

In mobile development tester often is the person around whom some telephones. We use a huge wardrobe, which are as old telephones, also, the latest novelties. Inside we try to test in test cases. In case you implement a new feature, in her description within the prepared test plan.

There are companies to help in testing. We use HockeyApp – an application that allows you to distribute our product to beta testers. We write in social networking sites: “Guys, we use a new cool app. Who wants to try?” I wish to receive a build, use the app, and it collects figures, makes a crash report and sends it to us.

There are also solutions that allow you to test your app on different functioning methods – for example, all Android firmware version or 2.three. You give the application, products screenshot the entire path that you set, sends pictures to you inside the mail, and you check if everything is in order.

checking Products and services and tracking of application studies.

Monitoring. So, you have developed, tested application, filled it in stor. To track figures of downloads you can use the service Distimo. It shows studies on people who come to the store to download applications, and aggregates the comments.

It is very important to understand that everyday people are increased likely to leave negative comments. If a person is doing well, he usually just employs the application, not commenting. Within the stable operation of our applications we get 40-50 comments daily. In the day of error the number of records can reach up to 400 on a single system. So keep in mind that comments are not a full evaluation of your get the job done, rather another bug tracker.

To change your situation may possibly be rather a common “hack” – window Rate Us. Offer to leave a positive review inside store, and in case of problems, email developer. The effect is strong enough, the main thing is to consider the algorithm of showing the dialogue to the user.

In addition to the review Distimo shows the number of downloads, earned money, and in which are downloading your apps.

Another interesting checking service Flurry. It helps to collect the client data. Flurry provides a report about what the user does in your application: how many times he pressed the button, how many times have returned to the app and alot more General settings – audience, geography, gender, age, etc.

In some mobile programs we also use counting client studies using Google Analytics. Difference when compared with the Flurry has almost no. Disadvantages in speed and processing within the logs is, in both cases, however, if you happen to are used to working with Google release a user interface can use this tool.

Despite the massive number of third-party solutions, we have our own studies. No matter how good was not external sources, they need to be checked. We are able to evaluate the figures, but it truly is necessary to build infrastructure for report generation, weekly reporting by using email and other things that simplify everyday living. Therefore it’s easier for us to use companies such as Flurry and Distimo, as well as interior logs to contact those that have any questions. Our working experience shows that this approach is justified: periodically our data and companies are slightly different. Should you are inclined to check the stats, use different sources.

Specific. You need to remember?

On each new system the user expects to begin to see the rich application. He argues as follows: “I sat on bad Java telephone, thus could use ICQ. I bought a new cellphone, go to Marketplace, and there is certainly no ICQ? Are you doing something?” The user does not acquire into account the fact that you have to do the app from scratch. The new system is often a new machine, new documentation, new resources.

The way more popular the system, the a lot more you have competitors. For the moment there are two Stora, which is perfectly clear: AppStore and Google Enjoy. If you should have an idea of an application that is easily monetized or just get a lot of downloads, type keywords into the search and chances are you’ll find that this app exists. The added popular the system, the much more competition. In such cases it is really necessary to carefully study the analogues to begin to see the studies, trying to understand what the parameters of your present solutions could be bettered.

It is essential to understand how buyers choose the apps. Everyone are not going to actually purchase a specific app, it just looks a list. For example, the query “free music”. Icon along with the first two lines from the description is what a person sees and evaluates within the first destination. If the icon is decent, it really is possible to decide to purchase, so a bad icon reduces the number of downloads.

to get to the top of your app store is very beneficial

It is very critical to get to the top within the app store. To get to the top, stores very well, to gain a foothold there – the key to success. Why is it necessary? When the user wants to download something, it comes into the chart and see which application is now in first destination inside number of downloads. It is really very necessary to get there because it’s kind of the vicious circle. The app hits the charts, it is always seen by end users, they download it, it re-enters with the first spot, as well as the next iteration continues. Therefore by all means get horse racing and rating: ask mothers, grandmothers, neighbors put the app five. It really is worth saying that the industry is full of solutions for that guaranteed program output inside the top. However, organic end users, this brings a touch, that does not prevent to continue the experiments.

Remember that the publication time may very well be up to several weeks. Suppose you have developed and tested the app, called all bloggers or the media and said: “I Use a new application, come to the press conference”. You send it in to the AppStore and have to wait up to seven business days. Within this case, Google Participate in – Paradise for live updates, in which publishing takes several hours.

The fragmentation within the working system. Those that are developing Android applications, consider the fragmentation additionally, the existence of the whole zoo of gadgets. This affects the time development at all phases: planning, design, development and especially testing.

From the store it happens to be impossible to connect with people

In the store it can be impossible to converse with end users. For example, the user says that he don’t go to ICQ messages. He is unhappy and is expressed in a very colorful, but not very informative. We have no way to contact him and learn greater about the issue. All we can do is to get into the monitor and see do we possess a message. Maybe him blocked anti-spam.

Now some from the tale get a admin panel where exactly you can ask questions to the user, to find out his contact information to see what international locations are downloading your app, but your situation is not too improved. Mobitech Studio. It truly is worth noting that Google Enjoy continues to add this option to some builders, like our corporation it really is available.

The time to test it. There are several ways to test the application. You can have testers on test cases, test-plans, which they must pass. In addition, there is certainly a service for testing – you pay for that found bugs. You put up the application it is always tested 20 thousand folks. On this approach, of course, there are pros and cons.

Shots from the mobile industry solves everything. Good mobile builders are difficult to find even huge companies, such as Mail.Ru Group, Yandex or Google. That is why we are working with the trainees – because sometimes it’s easier to choose an intelligent student and to teach him.

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